Hans Augustenborg

Influencer Marketing for KIA

Concept development and execution.

Me and my friend Benjamin went on a 3-week roadtrip to surf every possible wave between Denmark and Spain.
We convinced KIA Denmark to sponsor a car for the adventure, by promising unique Instagram posts for the surf community.

None of us has a lot of followers, but by bringing humour and creativity to our posts,
we ensured a lot of interaction with our posts.

We predict the next wave of influencers will be people with creative skills, making more unique content for brands.
We like to call it a Craft Inluencer.

Drive Surf Sleep Repeat

Parallel Party

Everyone deserves a great kitchen